Arkoff is one of the original masters of schlock as he had a formula dubbed the "Arkoff Formula" used to develop content for a successful low-budget movie:
- Action (exciting, entertaining drama)
- Revolution (novel or controversial themes and ideas)
- Killing (a modicum of violence)
- Oratory (notable dialogue and speeches)
- Fantasy (acted-out fantasies common to the audience)
- Fornication (sex appeal, for young adults)
Additionally he understood how to sell schlock via a promotion strategy known as the "Peter Pan Syndrome"
- A younger child will watch anything an older child will watch.
- An older child will not watch anything a younger child will watch.
- A girl will watch anything a boy will watch.
- A boy will not watch anything a girl will watch.
That's a pretty good formula, although I'm partial to Fred Olen Ray's, myself:
"Nudity is the cheapest special effect."
|Binro the Heretic |
"Jaws" opened in theaters on my 5th birthday. Within a month, it was a huge phenomenon. It started the trend of the summer blockbuster.
It also inspired a lot of cheap knock-offs. And while most might have been cheaply made, some were actually really good with complex plots.
Not this one, of course, but it sure is fun to watch.
I've still never gotten around to seeing Blades, which is from 77 or 78 and is Jaws but the shark is a riding mower, the boat is a golf cart and the ocean is a golf course.
|Hammer Falls |
The soundtrack by Steven Cipriani is magnificent.
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