it was made out of cherry flavored fruit roll up material. By freaking out and wiping it off himself, the target is then paralyzed by regret for neglecting to partake in the fruity goodness.
Yeah I definitely saw this as a kid and I feel like it was one of my earliest moment of understanding that something was just plain stupid. Probably one of the reasons I never really cared about Supermans (or superheroes in general, other than 60s Batman of course).
Superman is awesome. I wish they would have done a whole bunch of these like if you cut Superman's hair it weighs eight hundred pounds or he can force people's fingernails to grow.