Also, foreign words scare a lot of people in this country. I used to know this guy from Oklahoma that said he hated the sound of Spanish because it "didn't sound right" and that he thought it should be illegal.
Ruining my cover here, but I grew up in Alabama, and moved up to New England the first chance I got. This ad is spot on for what most people back there seem to think, and how they talk. It really is.
In fact, I'd say 90% of Alabama stereotypes are spot on... except the inbreeding bit. That's more Georgia and Tennessee.